Identifying Common Strategic LensesIdentifying Common Strategic Lenses
We have seen that performance (good, bad and neutral) can be traced to a series of common challenges relating to the four performance criteria outlined above.
Although the particulars of these challenges are naturally wide ranging, depending on the nature of the social problem and the operating environment, most challenges call for actions in four common strategic areas: Stakeholder Engagement, Resource Mobilization, Knowledge Development, and Culture Management.
These four central themes—we call strategic lenses—highlight a series of strategic questions common to all social sector organizations.
|Strategic Lens||Central Theme||Core Strategic Questions|
|Stakeholder Engagement||A stakeholder is anyone who has a role to play in addressing the social problem (i.e. community, clients, donors, staff/ management, board, environment, public, etc.).||
|Resource Mobilization||Resources can be:
|Knowledge Development||Knowledge is the combination of information (content, results from research, data) and processes (methodologies, systems, techniques, procedures).||
|Culture Management||Culture results from the combination of the many belief systems and mindsets found among stakeholder groups.||