Managing Culture to Achieve Blended Value

Synergies:

• Put your social clients to work to promote a culture of self-worth so that they become aware that they can be a resource, not just a burden.
• Be honest about your successes and failures in promoting a risk-taking mindset in which it is acceptable to invest resources toward a potential for sustainable impact instead of distributing resources for risk-free but limited and unsustainable relief.

Tensions:

• Be aware that a business culture might be seen as inappropriate by some, causing the loss of valuable resources in the form of experienced staff and board members.